How To Build Outreach Links in 2020

How can you assemble a team and build outreach links at scale?

Bibi “The Link Builder” Raven is doing exactly this with a team of 8, focused primarily on acquiring free links for her clients via email and social media outreach.

In this episode, we discuss link building, managing a links team, and some valuable tips on working with clients.

Topics Covered

• How Bibi got into SEO (2:46)
• What Bibi’s service does for her clients (13:28)
• How to pick/filter out potential clients (16:13)
• Discussing Bibi’s link building strategy (27:50)
• Types of links based on a niche or client’s site (34:36)
• Bibi’s tips on improving your outreach (36:47)
• Making your emails stand out (46:34)
• Filtering out sites that you want to reach out (1:00:16)
• Tips for hiring and managing a links team (1:03:50)

Resources Mentioned

• Bibi Buzz (Bibi’s website)
• Ahrefs (Advanced SEO tool)
• Pitchbox (Outreach prospecting tool)
• SEO Ruler (SEO browser extension)
• Trello (Task management tool)
• Slack (Team chat tool)
• Zoom (Call and conferencing tool)