Turn Your Affiliate Site Into a Media Company

In this episode, I’m joined by Greg Elfrink from EmpireFlippers, where we have a nerdy conversion on all things marketing.

Specifically, how agency owners and affiliates can better market their websites and services.

You’ll learn what Greg calls the transition from “affiliate site” to “media company”, and how doing this can easily build a brand worth upwards of 7-figures.

Topics Covered

• Quick introduction (0:35)
• Tips on hiring people (13:00)
• Greg’s tips on building an email list and how to do it right (15:00)
• Greg talks Content Marketing (23:45)
• Empire Flippers’ approach to Content Marketing (27:30)
• Should agencies create podcasts? (43:30)
• What Greg is working on today (59:05)

Mentions

• EmpireFlippers
• Tim Soulo (CMO @ Ahrefs)
• What Are the Rewards and Risks of PBNs? (Blog Post)